Skip to content
Partner With Us
Partner With Us +91 86559 53282

Partner With Us

Grow with Daewoo Appliances in India.

Three partner formats backed by a 58-year global brand and EBG Group’s retail and franchise expertise. Compare them side by side and choose the one that fits you.

Compare formats Apply now
Years of legacy
58
Countries
160+
Franchises
40+

Formats

Choose how you want to partner.

  • Franchise invested, company operated

    Signature Store

    You invest, Daewoo runs the store. Premium ~1,800+ sq ft stores in metro, Tier 1 and Tier 2 cities.

    Investment from
    ₹2.06 Cr*incl. 18% GST
    Space
    ~1,800+ sq ft
    Explore format

  • Franchise owned, franchise operated

    FOFO Store

    Own and run your store. Three sizes from ~700 to ~1,500 sq ft for metro to Tier 3 cities.

    Investment from
    ₹29.5 L*incl. 18% GST
    Space
    ~700 – 1,500 sq ft
    Explore format

  • Master Franchise and District Partner

    State Super Stockist

    Two per state. Build and govern the regional network, with District Partner options for large, medium and small districts.

    Investment from
    ₹0.88 Cr*incl. 18% GST
    Space
    Territory-wide or district hub
    Explore format

Compare formats

Every format, side by side.

Indicative capital contribution including 18% GST, space, your role, indicative returns and territory.*

Franchise Model & Format Investment (Total incl. 18% GST) Space Required Partner Role Indicative Returns* Territory
Signature Store (FICO)
FICO – Signature ₹2.36 Cr*Capital ₹2.00 Cr + GST ₹36 L Approx. 1,800+ sq ft Investor Partner: capital and commercial space; Daewoo operates 100% of store operations Higher of 2% minimum payout protection or 4% of gross revenue (₹2.4 Cr fixed return after 5 years)* Metro cities (electronic consumer focus)
FICO – Prime ₹2.06 Cr*Capital ₹1.75 Cr + GST ₹31.5 L Approx. 1,800+ sq ft Investor Partner: capital and commercial space; Daewoo operates 100% of store operations Higher of 2% minimum payout protection or 4% of gross revenue (₹2.1 Cr fixed return after 5 years)* Tier 1 / Tier 2 cities (electronic consumer focus)
FOFO Store
FOFO Store – Signature ₹76.7 L*Capital ₹65 L + GST ₹11.7 L Approx. 1,500 sq ft Franchise Owner-Operator: store lease, daily retail management and local staff 12% to 40% product gross margin (retail sales)* Metro cities (premium urban consumers)
FOFO Store – Prime ₹49.5 L*Capital ₹42 L + GST ₹7.56 L Approx. 1,000 sq ft Franchise Owner-Operator: store lease, daily retail management and local staff 12% to 40% product gross margin (retail sales)* Tier 1 / Tier 2 cities (emerging urban markets)
FOFO Store – Select ₹29.5 L*Capital ₹25 L + GST ₹4.5 L Approx. 700 sq ft Franchise Owner-Operator: store lease, daily retail management and local staff 12% to 40% product gross margin (retail sales)* Tier 3 cities (emerging urban markets)
State Super Stockist (Master Franchise)
Master Franchise (MF) – Tier 1 ₹2.36 Cr*Capital ₹2.00 Cr + GST ₹36 L N/A (territory-wide) Master Franchisee: regional network expansion and brand governance Higher of 1% MPP (minimum payout protection) or 1% revenue share from all stores, plus brand fee participation (₹1.2 Cr fixed return after 5 years)* High Opportunity Territories (large states / high population markets)
Master Franchise (MF) – Tier 2 ₹1.77 Cr*Capital ₹1.50 Cr + GST ₹27 L N/A (territory-wide) Master Franchisee: regional network expansion and brand governance Higher of 1% MPP (minimum payout protection) or 1% revenue share from all stores, plus brand fee participation (₹0.9 Cr fixed return after 5 years)* Growth Territories (medium-sized states / developing markets)
Master Franchise (MF) – Tier 3 ₹1.18 Cr*Capital ₹1.00 Cr + GST ₹18 L N/A (territory-wide) Master Franchisee: regional network expansion and brand governance Higher of 1% MPP (minimum payout protection) or 1% revenue share from all stores, plus brand fee participation (₹0.6 Cr fixed return after 5 years)* Emerging Territories (small states / emerging markets)
Daewoo District Partner (DDP)
DDP – High Opportunity ₹1.77 Cr*Capital ₹1.50 Cr + GST ₹27 L N/A (district hub) District Partner: district-level store management and partner coordination Higher of 1% MPP (minimum payout protection) or 1% revenue share from all district stores, plus brand fee participation (₹0.9 L fixed return after 5 years)* High Opportunity Territories (large districts / high population markets)
DDP – Growth ₹1.18 Cr*Capital ₹1.00 Cr + GST ₹18 L N/A (district hub) District Partner: district-level store management and partner coordination Higher of 1% MPP (minimum payout protection) or 1% revenue share from all district stores, plus brand fee participation (₹0.6 L fixed return after 5 years)* Growth Territories (medium-sized districts / developing markets)
DDP – Emerging ₹0.88 Cr*Capital ₹0.75 Cr + GST ₹13.5 L N/A (district hub) District Partner: district-level store management and partner coordination Higher of 1% MPP (minimum payout protection) or 1% revenue share from all district stores, plus brand fee participation (₹0.45 L fixed return after 5 years)* Emerging Territories (small districts / emerging markets)

Tenure: 5 years for Signature Store, Master Franchise and District Partner agreements; 10 years for FOFO stores.* Two State Super Stockists are appointed per state.

How it fits together

One network, from brand to doorstep.

EBG Group runs Daewoo Appliances in India. State Super Stockists and District Partners move products across each state, and Signature and FOFO stores bring them to customers.

  1. Daewoo AppliancesGlobal brand · POSCO International
  2. EBG GroupExclusive India partner: sales, franchise and distribution
  3. State Super StockistTwo per state · Master Franchise
  4. District PartnersStore management and partner coordination in each district
  5. Signature StoreYou invest, Daewoo runs it FOFO StoreYou own and run it
  6. CustomersHomes across urban and rural India

Support framework

Everything you need to succeed.

  • Brand & marketing

    National brand campaigns, launch kits and local marketing plans for your territory.

  • Supply & inventory

    Centralised supply of the full large-appliance range with planned replenishment.

  • Store design & build

    Approved layouts, fixtures and visual merchandising for a consistent Daewoo experience.

  • Onboarding & training

    Structured onboarding, product training and sales coaching for you and your team.

  • Technology

    ERP, billing and online ordering tools, with CCTV access for investor partners.

  • After-sales service

    Installation, warranty and service support so customers keep coming back.

  • Performance tracking

    Regular reviews and dashboards to track store and territory performance.

  • Compliance guidance

    Guidance on agreements, statutory registrations and regulatory compliance.

Your journey

From first call to grand opening, in six steps.

Start with step 1
  1. 01

    Register your interest

    Choose a format and share a few details through the application form.

  2. 02

    Discovery call

    Meet the partner team to discuss your goals, city and budget.

  3. 03

    Territory & site evaluation

    We assess territory availability and your proposed location together.

  4. 04

    Agreement

    Review the format terms, sign the agreement and complete the capital contribution.

  5. 05

    Build & onboard

    Store fit-out, inventory, systems set-up and team training.

  6. 06

    Launch & grow

    Open your doors with launch marketing and ongoing performance reviews.

Partner FAQs

Still have questions? Book a meeting with the partner team.

Three: the Signature Store (you invest, Daewoo runs the store), the FOFO Store (you own and run the store) and the State Super Stockist with District Partners (you lead distribution in a state or district).

Indicative capital contributions start at ₹29.5 L for a FOFO Select store and go up to ₹2.36 Cr, including 18% GST. See the comparison table for every tier.*

Daewoo Appliances is expanding in India through an exclusive partnership with EBG Group, a diversified Indian business group headquartered in Hyderabad. EBG leads nationwide sales, franchise and distribution operations for Daewoo Appliances in India, combining Daewoo’s 58-year engineering legacy with local retail and franchise expertise.

Territory rights are agreed for each partner and are subject to performance, territory allocation and the final agreement.*

Indicatively 5 years for Signature Store, Master Franchise and District Partner agreements, and 10 years for FOFO stores.*

Not for every format. Signature Store partners don’t run the store; FOFO partners receive training and operational guidance; Super Stockists benefit from distribution experience.

Daewoo large appliances: air conditioners, refrigerators, washing machines, smart TVs, dishwashers, and kitchen chimneys and hobs.

Our partner team contacts you for a discovery call, then we evaluate the territory and site together before any agreement is signed.

Ready to partner with Daewoo Appliances?

Apply now Book a meeting